Why Does a Broker Opinion of Value (BOV) Matter So Much?
Imagine you own a commercial property—a retail center, an office building, or maybe a multifamily complex. You’ve been managing it for a few years now, and you’re starting to wonder: What’s it worth? Maybe you’re thinking about selling. Possibly you’re considering refinancing. Or maybe you’re just curious. Whatever the reason, you need a realistic estimate […]
Marketing Strategies for Commercial Real Estate Industry
Imagine this—you’ve got a prime commercial property in a growing market. It has everything an investor or tenant could want. But there’s one problem: no one knows about it. That’s the reality in commercial real estate marketing today. The best properties don’t always go to the highest bidder; they go to the best-marketed bidder. A […]
Is CRE Branding Necessary?
Put yourself in this scenario: You’re walking into a high-profile investment meeting. You’ve got the numbers, the deal structure, and a solid market analysis—but what really sets you apart? It’s your brand. In commercial real estate, branding isn’t just about a fancy logo or a slick website. It’s about building trust before a single word […]
How to Write Copy of Real Estate OM to Attract Investors
How do you convince people to invest in your commercial real estate venture? Start with a persuasive Offering Memorandum. Think of it as your property’s story, a well-structured guide that shows potential partners or backers exactly why they should pay attention. Below are practical insights to help you create a real estate OM that not […]
Top Components Every CRE Offering Memorandums Should Include
If you’ve ever been handed a thick packet labeled “Offering Memorandums” (often called a CRE Offering Memorandums), you know it can sometimes feel like a mini novel about a commercial real estate investment. But when done right, it doesn’t have to be dry or overwhelming. Think of it as your property’s resume, showcasing the best […]
Information Memorandum Can Make a Deal
Let’s say you’re a real estate investor. Every week, a flood of deals lands in your inbox some promising, some questionable, and plenty that are just plain confusing. One deal comes with a few basic property details and a vague mention of “strong upside potential.” Another includes financials, but the numbers feel incomplete. Then, there […]
Craft Private Equity Offering Memorandums
Imagine walking into a boardroom filled with investors, each one weighing their next big move. You have the numbers, the vision, and a strong investment strategy. However, how do you communicate it in a way that grabs their attention? This is where a Private Equity Offering Memorandums becomes your greatest asset. It’s not just paperwork; […]